About Yaar
YAAR – Product of Tenkasi
YAAR – Product of Tenkasi is a purpose-driven marketplace that brings together authentic products crafted by tribal communities, local farmers, and women-led MSMEs from the Tenkasi district.
Rooted in tradition and guided by sustainability, we connect conscious consumers with pure, natural, and ethically made products-from tribal honey and farm-fresh produce to handmade and homegrown essentials. Every product on YAAR carries a story of hard work, heritage, and hope.
Our Mission
At yaar.shop, we believe every product has a story — a story of empowerment, resilience, and community. As the official e-commerce platform of YAAR Solutions, we are committed to connecting socially-conscious consumers with authentic, high-quality products crafted by rural women entrepreneurs, Self Help Groups (SHGs), and local MSMEs from the Tenkasi district and beyond.
👩🌾 Women Empowerment & Self Help
🌾 Rural Upliftment
To create a sustainable digital marketplace that promotes economic independence, fair trade, and skill-based livelihoods among underserved communities — especially women.
Why choose YAAR
- Driven by Values
Empowerment through Entrepreneurship
Transparency and Trust
Community over Competition
Who We Serve
Whether you’re a conscious consumer, a corporate buyer looking for bulk or customized gifting, or someone who simply wants to support local — yaar.shop is your destination.
Join us in building a better world, one meaningful purchase at a time.
About YAAR
YAAR Solutions is a social enterprise committed to transforming lives through entrepreneurship, skill development, and sustainable livelihood initiatives. Based in the heart of Tenkasi District, Tamil Nadu, we focus on empowering rural women, Self Help Groups (SHGs), and emerging micro and small entrepreneurs to build self-reliance and economic independence.